The Pixel Jar Blog

It is often perceived that investing in SEO will fast-track you to a heavy stream of organic traffic and conversions. But while you may generate greater traffic volume, it does not mean you will have a corresponding increase in conversions.  The reason is simple. Your website and the environment you create around your brand govern…

“Community” has become something of a buzzword. Once marketers realized that a strong community increased loyalty and drove revenue, it morphed into a strategic aim rather than an organic collection of like-minded folks.  It’s easy to become a little jaded and look at all communities through this corporate, sales-oriented lens. After all, communities do offer…

Making the move to Full Site Editing (FSE) isn’t as terrifying as most might think. By now, everyone using WordPress should be adapted to using the Block Editor system.  The truth is, though, that many are reluctant to use the newer editor system as the Classic Editor continues to rank in the top five frequently…

Websites age quickly. The second they’re launched, you’re in a race against time to ensure that they continue to perform at their optimum level. We’ve spoken before about website maintenance and everything that’s involved in keeping it up to date. However, even with proactive upkeep and the best will in the world, a website refresh should…

You know your service is great and you’re convinced that people will truly benefit from it. But before you can deliver on the goods, you first need to find and connect with your target audience authentically. For many, this is the hardest part of owning a business. The reason we set up a business in…

At Pixel Jar, we love working with our clients to build their websites from the ground up. There’s always a certain excitement involved with taking their vision and creating a custom WordPress solution that brings it to life.  It’s not just us, though. Our clients feel the same level of excitement that comes with the…

Your business appearing at the top of Google’s search results is a big deal, and the statistics back that up.  In total, 68% of all online experiences begin with a search but only 0.78% of those who search on Google click on results from the second page. On the other end of the spectrum, the…

They say nothing in life is free – and that couldn’t be more true than when it comes to WordPress hosting. If you opt for cheap or even free hosting, you will certainly end up paying in other ways.  Of course, everything has its place. For anyone reading this who has a hobby website and…

The future of WordPress is upon us with the release of WordPress 6.1. One part of the second phase of improvements to the Block Editor system formerly known as Gutenberg. This latest release focuses on enhancements to Full Site Editing (FSE) as well as other block-based patterns on the platform. Disrupting the web development world…