Why Last Year’s Site Audit May Be Obsolete
Most businesses that take their digital strategy seriously understand the importance of regular site audits. Much like running diagnostics on a vehicle or having…
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So What’s the Deal With Gutenberg?
Whether you are in charge of maintaining your business’s website, an aspiring WordPress developer, or just like to keep up with what’s happening in…
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Measuring the Success of Your Digital Strategy
Having a proper digital strategy at hand is a crucial requirement for businesses that want their websites, digital advertisements, and social campaigns to be…
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Best Practices for Protecting Your WordPress Site
If the events surrounding industry giants such as Facebook and Equifax have taught us anything, it’s that protecting your website is no joke. Not…
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An Updated Website Can Drive More Revenue
Location, location, location. So goes the old adage when it comes to retail locations in the offline world. But what about online? Well, it’s…
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The Importance of Image Optimization for your Business Website
When we perform website audits, image optimization is a frequent cause of poor page speed scores. Addressing image optimization is one of the few…
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Selecting Key Performance Indicators (KPI)
You’ve probably read a lot lately about the importance of choosing the right Key Performance Indicators, or KPI. But, what are Key Performance Indicators…
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Easy Does It – 5 Steps to WordPress Optimization
More sites use WordPress than any other content management system (CMS) in the world. This CMS has been able to achieve this feat through…
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Calls-To-Action Demystified
When building websites, someone may ask, “What’s your call-to-action?” So, what are they, and more importantly, why are they important to your website? What…
