WordPress Plugin Development

The Most Common Conversion Mistakes – Part 1

Joe had a problem: His lead generation website wasn’t generating very many leads. When a website expert took a look, it was easy to see why not. His site included more than half of the most common website conversion mistakes! To maximize your website conversion (i.e. the percentage of website visitors who actually take the…

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Can I Track That in Google Events?

People get excited when they see the power of website analytics. The data you get from analytics can be used to optimize your website for higher conversion. Having a higher conversion rate, of course, generally means more money for you. Woo hoo! The biggest question is, “Can I Track That in Google Events?” Once you…

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WordPress geocache stat bar widget

WordPress Geocache Stat Bar Widget

Before there was Pokemon Go, there was Geocaching. With the availability and accuracy of personal GPS devices, we all turned into Indiana Jones wanting to find treasures around the world. And so, folks starting hiding objects with listed GPS coordinates so other could try and find these objects. And as time went on a whole…

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Introducing Click Ranger Pro – Easily Track Conversions By Setting Up Google Events

Just having a website isn’t enough anymore. To get the most from it, you have to treat it like a marketing tool. That means knowing how users interact with the site and tracking conversions and goals. Starting with Analytics The first step to that is always making sure you have Google Analytics connected to your…

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How To Track Events on Your Website

Google Analytics helps us understand traffic on our websites. It logs visits, page views, demographics, and more. When first building a site, this is valuable information. But as time rolls on, you may want to know more than just which pages were visited. You probably want to know what users are doing when they are…

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How To Get Google Analytics Code

Understanding how users find and use your site is key to making your site a useful marketing tool. Google Analytics to the rescue! If you currently manage a website, chances are you’ve heard of Google Analytics. Analytics tracks user information on websites, such as page views, referrers, demographics and more. So, how do you get…

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Conversion Tracking – A Marketing Plan’s Final Piece

So you’ve come up with a great marketing strategy. You’ve written captivating copy. You’ve developed a beautiful, well organized landing page, and launched it all into the wild. Did it work? This is where conversion tracking comes in. Tracking is a way to tell how well users are interacting with the content you’ve developed. What…

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Google Analytics Click Tracking for WordPress

We’re excited to announce the release of Click Ranger Pro. This innovative new plugin makes it easy to add Google Analytics click tracking events to your WordPress website. We started developing Click Ranger Pro when we had a confluence of events… The Trail to Click Ranger Pro First, we had a client who asked us…

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adsanity screen

AdSanity – A Pixel Jar Plugin

You may know Pixel Jar as a provider of website and theme development services. While that’s certainly true for the majority of our time, we also spend some of our energy developing some cool plugins. Foremost among these is AdSanity. We’ve been the creators and developers of the plugin for over six years. And with the…

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